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Solutions & Products › Internet TV › Web TV
Web TV is a TV service distributed via the Internet and yet it does not require secure IP channels. It allows the users to choose the program or the TV show they want to watch from an archive(VoD, Catchup TV, Pause Live TV) or live from a channel directory. Additionally Web TV does not require the user to have a fixed location or a set-top-box: a Web TV account and a broadband connection are enough to use the service. |
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Argela brought value to Cell C, not only with their technical expertise, but also through teaming with us, and their driving contribution in all phases of the project.
We’d definitely like to continue our co-operation with Argela in future projects.
Fabrizio Mambrini, CFO, CellC |
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 TTNET, Turkey’s leading broadband operator, and Argela, a leading next-generation telecom solutions provider, today announced that TTNET launched Tivibu service running on Argela’s Web TV solution.
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Overview
The solution leverages:
- SDP based Web TV middleware
- resides in the heart of the Web TV solution
- orchestrates the components of any typical Web TV eco-system
- The field-proven glue that bonds the Web TV to the operators network
- Web TV Client based on Microsoft’s leading Silverlight technology
- Silverlight-3 based standalone client for decoding live and VoD streams
- A rich graphical user experience is presented to users through Silverlight API’s such as 3D animations, transparent 3D menus, Picture in Picture views etc.
- Features such as VoD, BTV (Live TV), DRM, PPV, TSTV are provided to users through Web TV client
 The number of broadcast channels supported are limitless based on the network capacity- HD 720p streaming is supported
- 300K, 500K, 1Mbit bandwidths are provided
- 3 Dynamic Themes for a single subscriber
- Moving between windows and videos using animations
- 3D logo support
- Channel browser and sidebar
- Iconify option while running the client
- Keyboard, touch screen and remote control options
- 16:9 / 4:3 resolution support
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Key Benefits
For Operators
- Allows the operator to differentiate itself from the main stream Web TV operators by the means of convergence, ubiquity and interactivity while preserving the basic Web TV functionality
- Helps customer acquisition and retention
- Quick roll-out and easy penetration since there is no need for a set-top-box or secured IP channels
- Increases ARPU and total revenue through diversified revenue generating and targeted services
- Increases customer satisfaction through improved personalization experience
- Reduces OPEX and allows more effective marketing campaigns with its flexible reporting tool
- Ensures scalable growth of the Web TV eco-system by allowing smooth integration of Web TV technology partners (Head Ends, Video on Demand Servers, DRM solutions, etc.) into the Web TV services eco-system
For Subscribers
- Convenience delivered by a unified platform which serves their communication, entertainment and commerce needs at the same time
- Flexible access to the service – Wherever Internet is available
- Availability of various life-style services
- Advanced personalization features
- Personalized ads delivered through targeted advertising
- Favorite movies & TV shows available on demand
- Make and receive calls on the same client while watching TV
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Key Features
- Live TV
- Broadcast TV and radio channels
- Picture in Picture and Multi-view Support
- Minimize, Full Screen, Full Size, Out lighting features
- Program Information, Length Information, Voting Information
- Pause Live TV and watch later
- Favorite channels and rating
- Entertainment
- Video and Music on Demand
- Play, pause, stop, forward, backward, video length, current duration
- Optional multi language subtitles and audio
- Communication
- Audio and Video conferencing using integrated soft phone
- Instant Messaging while watching TV
- Presence Information and Buddy lists
- Https support for secure communication
- Other
- Displaying text-based, video-based and image-based personalized advertisements
- Text-based, banner-based, and video-based advertisement are supported
- One of the eye-catching advertisement areas is the replaceable skin of the client software
Argela's TV advertising solution ADz-on-TV offers advanced targeting & profiling capabilities and measurability on Web TV.
Please click to learn more about Argela ADz-on.
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The Middleware & Client
Argela Web TV Middleware
Argela SDP Based Web TV Middleware is a Web TV middleware managing Web TV clients, serving EPG, serving VoD portal and orchestrating the whole Web TV solution by integrating it to operator’s back-office systems.
Argela Web TV middleware allows operators to open up multimedia application development capabilities to third parties while still maintaining complete control.
Web TV Client
- Web based or downloadable PC application
- Enables decoding of live TV channel streams, movies, music by using Microsoft’s Smooth Streaming and Playready technologies
- Multiple themes are supported including the providing the clients the option of using a remote control and enhancing the user experience by animations using 3D effects
Functionality
- Play, pause, stop, forward, backward, Video length, current duration
- Picture in Picture and Multi-view Support
- Minimize, Full Screen, Full Size, Out lighting features
- Program Information, Length Information, Voting Information
- User authentication
- Optional multi language subtitles and audio
- Volume Control
- Displaying of text-based, video-based and image-based advertisements
- Windows XP SP2 and above windows platforms are supported
- Https support for secure communication
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Document Download
 
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For more information, please e-mail to contact@argela.com.tr.
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